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Project Brief:

Pee Lock Powder Lifestyle Ad Launch

Objective:
Create a dynamic 45-second lifestyle ad to unveil Heads Up For Tails' newest product, Pee Lock Powder, designed to quickly crystallize dog urine for efficient cleanup.

Concept:
Showcase the simplicity and effectiveness of Pee Lock Powder in managing pet accidents, highlighting its time-saving benefits and hygienic solution for pet owners. Evoke feelings of relief and satisfaction, positioning it as an essential product for stress-free cleanup.


Brand Consistency: 

Ensure Heads Up For Tails branding is prominently featured.  


Call to Action:

Encourage viewers to try Pee Lock Powder.  


High-Quality Production:

Engage audiences with polished visuals and a clear message of convenience.

Pee Lock Powder

Project Brief:

Pee Lock Powder Ad Launch

Objective:
Create a concise 50-second film to launch Pee Lock Powder, showcasing its integration into the daily routines of the Visual Communications Team at Heads Up For Tails.

 

Concept:
Demonstrate how Peelock Powder streamlines cleanup and maintains a hygienic workspace, fostering creativity and productivity. Highlight its versatility beyond pet cleanup, positioning it as essential for any office environment.

Key Elements:

  • Brand Consistency: Ensure Heads Up For Tails branding is prominently featured.

  • Call to Action: Encourage viewers to explore Peelock Powder for their own workspace needs.

  • High-Quality Production: Engage audiences with polished visuals and sound design.

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